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RT @mashable: Should You Have a Facebook Page if You Sell a Super-Niche Product? - http://t.co/zxeTe1QaHB #SocialMakeover
May 16, 2013
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Should You Have a Facebook Page if You Sell a Super-Niche Product?
Only 2 million people in this country own horses, so just by selling a horse-specific product you've screened out more than 99% of the population. Does it make sense then to go on a mass market medium like Facebook? Pamela Carr thinks so.